Saturday, November 8, 2008

What Happened?

      As a grom I eagerly waited each month for the phonebook sized Transworld Snowboarding to reach my mailbox. Saturated with pictures, stories, and art; each issue could transport me, especially during humid New Hampshire summers, to epic sessions and exotic resorts and cities. The interviews were of interesting people with perspectives on riding, life.  I re-read each issue, cover to cover; they were saved until my closet swelled and my parents junked them. Snowboarding was my religion, magazines my Bible.  Flash forward: I have not read an issue of Transworld Snowboarding or Snowboarder Mag in three years.  I have not subscribed in eight.
      What happened? At a time in my life when I was striving for answers, to find something real, snowboarding publications drifted further and further from being real.  First, Ford advertisements began popping up (just in case I was looking for a new car to put my snowboard on), then the Army (the Army!), then dubious energy drinks, then even more dubious energy drinks infected the pages like a growing STD.  The articles and interviews were no better (perhaps their credibility weakened by the onslaught of whack advertising).  In front of my eyes, snowboarding magazines were bit by the werewolf of suck.
      The sad thing is these magazines are not contingent with the state of snowboarding. Snowboarding is real, in every sense of the word.  You cannot deny the feeling: the euphoria of flying; the fear when you have gone too big and must pay; the serenity of tree runs; the excitement of discovery; the stoke of good times with friends; the people you meet.  Where are these articles?  These could fill a magazine’s pages with content.
      That is why I started this blog. Let's write our own magazine. Let's share our sessions and adventures. If you have something to say - say it. Keep shredding fellas, I hope to session with you soon.    
 
-Sherman   

1 comment:

Board of America said...

well said borther, well said...
-lavs

About Me

SURGEON GENERAL'S WARNING: (1) According to the Surgeon General, women should not read Board of America during pregnancy because of risk of birth defects. (2) Consumption of Board of America impairs your ability to drive a car or operate machinery, and may cause the reader to gain a new perspective. Watching TV is the only known cure for Board of America.